🚨 Introduction: The Challenge
A fitness coach approached Grow2Sky with a clear goal:
Get more leads fast, with a limited budget, and start converting clients immediately.
They had a decent Instagram following but no website or lead funnel in place.
Step 1: Strategy Development
We crafted a simple but powerful funnel focused on:
- Targeting local fitness enthusiasts and people interested in wellness
- Using Instagram Reels ads to capture attention fast
- Driving leads into a streamlined form for a free 15-minute consultation
Step 2: Creative Production
- Short, high-energy videos showing transformations and testimonials
- Text overlays with bold CTAs: “Book Your Free Call Now!”
- Urgency elements: “Only 10 slots left this week”
Step 3: Campaign Setup & Execution
- Ran Lead Generation campaigns with Meta’s built-in forms for frictionless sign-ups
- Retargeted people who engaged with Instagram content but didn’t fill forms
- Used lookalike audiences based on initial lead data to expand reach
Step 4: Lead Follow-Up Automation
- Integrated instant WhatsApp auto-replies after form submission
- Scheduled manual follow-ups for hot leads by the coach’s team
- Delivered reminders and motivational content to reduce no-shows
Results in 21 Days
| Metric | Result |
|---|---|
| Leads Generated | 700+ |
| Cost Per Lead (CPL) | ₹19 |
| Consultation Bookings | 180+ |
| Paid Clients Closed | 18 |
| ROI | 3.5x |
What Made This Campaign Work?
- Precise audience targeting based on behavior and interests
- Scroll-stopping video creatives tailored to Instagram’s format
- Seamless, quick lead capture with Meta lead forms
- Effective retargeting campaigns to warm audiences
- Timely follow-ups converting leads into paying clients
🚀 How You Can Replicate This Success
- Define a clear, irresistible offer
- Use video ads that resonate emotionally and visually
- Optimize lead forms to reduce friction
- Retarget and nurture interested prospects
- Track and optimize campaigns daily
✅ Final Words
If you want to scale lead generation like this fitness coach, Grow2Sky can create, run, and optimize your campaigns end-to-end.
🚀 Ready to Generate 700+ Leads in 21 Days?
👉 Book a free strategy call now at Grow2Sky.com
👉 DM us on Instagram: @grow2sky
